Environmental, social and governance investing – better known as ESG to those in the know (by the way, I was one of those not in the know) is a hotly debated topic in the 401(k) world. Research from Cerulli Associates, which specializes in worldwide asset management and distribution analytics, found that 45% of investor households cited ESG factors as a preferred method of investing, with enthusiasm highest (surprise, surprise) among younger investors.
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