The National Business Research Institute (NBRI) has conducted scientific, psychological research for thousands of organizations, including a majority of the Fortune 500 companies, since its inaugural study of Frito-Lay in 1982.
Since then, NBRI has partnered with such notable and diverse firms as Electronic Data Systems (EDS) / Hewlett Packard (HP), CompUSA / Tiger Direct, Texas Utilities (TXU), John Deere, and thousands more to accurately assess the complex psychological issues of their Customers, Employees, and Markets, and take specific steps to improve employee engagement and customer loyalty.
NBRI is a firm of professional researchers and business consultants with extensive training and experience in the business application of psychological research. NBRI offers a unique combination of talented business consultants and Ph.D. Organizational Psychologists who are professional researchers and statisticians. Having created the survey questions that comprise the foundation of our industry, NBRI has accumulated the largest and highest quality industrial benchmarking database in the world. NBRI is indeed the Global Leader in Scientific Survey Research, Analyses, and Taking Action!
Improve your business with an employee survey. Do employee surveys work? Yes! The sooner your business begins surveying your workforce, the greater your insight and better your decisions regarding employee satisfaction, employee engagement, and a whole host of workplace issues that may be... Read More
Assess satisfaction and retain customers with customer surveys. Customer Surveys allow you to collect valuable data from your customer base while simultaneously reinforcing perceptions that your organization genuinely cares about their opinions and welcomes their feedback. If your organization... Read More
Assess your market and take advantage of it. Are you interested in gaining the inside track on your competition? Market Research Surveys might be the right choice for your organization. These types of surveys provide targeted insights into consumer perspectives and can be used to guide an... Read More
