The COVID-19 pandemic transformed purchasing habits seemingly overnight, accelerating the adoption of new technology and automation across industries. This was particularly true in logistics, as consumers created a sudden, massive demand for goods and services, and supply chains were squeezed by panic-buying and increased freight volumes like never before. Coming out of the pandemic, leading transporters of industrial, commercial, and retail goods will need to find new ways to embrace trends toward digitization to remain nimble enough to respond to fluctuations in market demand.
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