In just the past ten years, social media and employer review sites have given the workforce unprecedented influence in
shaping both consumer and employer brand perception. The multiple news headlines concerning employment practices and
ethics that have been reported on in 2020 alone illustrate how one post, or one viral hashtag, can spark a movement. We surveyed over 1,100 professionals to learn the state of employer brand impact and to see just how powerful social
media, reviews, and ratings truly are.
Sign up to download CareerArc's Employer Branding Study
Our records indicate your email already exists. Please login above.
When you register to become a member, you gain access to white papers and the ability to reach out
to companies directly. As part of your membership, we’ll keep you up-to-date on current news, research and
analysis with our Business Chatter Weekly e-Newsletter.