CareerArc's Employer Branding Study

Publisher: CareerArc

Access this content

Your content has been opened.

Please verify you are a human before downloading this content.

CareerArc's Employer Branding Study has been emailed to . Entered the wrong email?

Don't see the content in your inbox?
Make sure to check your spam and other messages folders.

Can't get to your email right now?

To complete your registration and access this content, enter the sign-in code sent to your email.

Please enter a valid verification code.

Code sent to:

Also, remember to check in your spam, promotions, and other folders.

Register to access this content

By accessing content on the SHRM Human Resource Vendor Directory you agree to our Terms of Service and Privacy Policy; and, you acknowledge that your information may be shared with the content publisher.

CareerArc's Employer Branding Study

In just the past ten years, social media and employer review sites have given the workforce unprecedented influence in shaping both consumer and employer brand perception. The multiple news headlines concerning employment practices and ethics that have been reported on in 2020 alone illustrate how one post, or one viral hashtag, can spark a movement. We surveyed over 1,100 professionals to learn the state of employer brand impact and to see just how powerful social media, reviews, and ratings truly are.