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While email remains an essential tool for business communication, email overload and employee engagement present real challenges. With more than 200 billion emails sent and received every day, it is no surprise many go unopened or unread. Whether you are responsible for sending executive communications, HR and benefits information or engaging employees with company news, being an effective communicator means knowing how to carefully craft a corporate email. The objective is not only to reach the intended audience but to be read and understood. Email isn’t going anywhere, so we might as well get smarter about it. Following these best practices will help you increase your employee email engagement.