The CEO’s 20-Minute Checklist to Evaluating Marketing Effectiveness

Free content from MarketPro, Inc.

In today’s convoluted marketing environment, it can be difficult to tell whether things are heading in the right direction–especially if you’re not a marketing veteran yourself. Check out eight critical indicators you need to see as a business leader to tell your marketing is heading in the right direction with a short explanation of where to look and what questions to ask to check something off the list. In 20 minutes or less, you’ll have a good indication of whether your marketing is heading in the right direction.

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