Many organizations strive to become "customer-centric", many believe they are already "customer-centric", but one thing is absolute - you can never achieve customer centricity unless you ask your clients for their feedback. And the best way to garner this feedback is by using online, customizable customer pulse surveys.
Customer feedback is critical because it provides business owners, management teams, marketers, salespeople and customer service teams with the valuable insights that can be used to improve services/products and shape effective strategies that will deliver increased sales and customer service levels. The benefits of a structured, ongoing client pulse survey program are:
- Measures customer satisfaction
- Improves customer retention
- Improves customer acquisition
- Improves customer referrals
- Validates business strategy decisions
- Guidance on required service/product improvements
Multirater Surveys provides template customer pulse surveys that can be used as is or customized to ensure complete fit to your organizational requirements.
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