Benefits Communications

Open Enrollment With Multichannel Messaging: A Guide for HR Pros

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Open Enrollment With Multichannel Messaging: A Guide for HR Pros

Content Summary

As open enrollment approaches, an effective communication strategy is essential for reaching and engaging today’s diverse, dispersed workforce. This guide explores how HR teams can leverage a multi-channel approach—email, SMS, video, print, and decision-support tools—to improve benefits understanding, increase participation, and drive smarter employee decisions.

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