Your 2025 Open Enrollment Action Plan and Timeline

Content Summary

Preparing for open enrollment while managing day-to-day responsibilities can feel like trying to fix a plane mid-flight. That’s why Flimp developed a strategic, step-by-step action plan and timeline to help HR teams stay ahead. This practical guide breaks open enrollment into three key phases—before, during, and deadline week—so you can streamline communications, increase employee engagement, and improve benefits literacy across your workforce.

With tips rooted in experience from supporting thousands of OE campaigns, this plan emphasizes centralized communication, early education, and the smart use of tools like video, texting, and digital resource centers. Download our free OE Toolkit for templates, timelines, and a ready-to-use employee video to make this year’s enrollment season your most successful yet.

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