Why Organizational Change Efforts Fail Before They Start

Content Summary

Most organizational change efforts don't fail during implementation. They fail before it begins. Research consistently shows that nearly 70% of change initiatives fall short of their intended outcomes, and the cause is rarely the change itself. It's the work that gets skipped upstream: the alignment conversations that don't happen, the cultural readiness that gets assumed rather than assessed, and the leadership behaviors that haven't been developed to carry people through transition.

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